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targeted campaigns by Internet, Email, SMS, MMS, fax and voice
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Maxideia's approach to direct marketing incorporates segmentation,
personalisation and true ROI as key tenets.
Epitomising this philosophy, Maxideia designed and engineered a pioneering
digital communications platform catering for personalised, permission-based
promotional, corporate and institutional broadcasting to a tightly targeted
audience.
This platform provides Maxideia clients with:
• E-mail, SMS, MMS, fax and voice messaging campaigns deployed via a
single platform, combining innovative technology with Maxideia's
multi-channel marketing expertise to actively engage your intended audience.
• Targeted marketing strategies, segmenting a wide audience by any
specific profiles, including gender, age, geographic location, particular
interests or on-line order history.
• Automatically scheduled and action-triggered opt-in campaigns,
addressing each recipient with individual, customised content for a powerful
call to action.
• Detailed real-time delivery and clickstream analytics for each
broadcast channel, allowing you to accurately monitor and refine your
campaign's overall performance over any time span.
• Integrated design and development of marketing materials according
to your project's guidelines, from e-newsletter conception to complete
multi-channel campaign deployment.
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Maxideia © 2008 - All rights reserved |
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